How to grow an SEO agency? | Fatrank lead generation
Listen on your favourite platform
| Platform | Link |
|---|---|
| YouTube | Listen on YouTube → |
What Does “How to grow an SEO agency? | Fatrank lead generation” Talk About?
In this 11-minute episode of Fatrank Podcast, Step one, Step two and Step three dive into topics including lead generation, james dooley, dooley kasra, kasra dash.
James Dooley and Kasra Dash explain how to grow an SEO agency by ranking your own website, using targeted lead generation, building strong branding and case studies, and developing omnipresent social media visibility. They outline why PPC often fails due to click fraud and wasted spend, why Facebook retargeting is a stronger play, and how networking with accountants, web designers, PPC agencies and other business owners creates a reliable referral pipeline. They also explain the FatRank no win no fee lead generation model and why testing multiple channels protects long-term growth.
“There are many ways you can grow a search engine optimisation business.”
Who Are the Guests on “How to grow an SEO agency? | Fatrank lead generation”?
This episode features the following contributors:
- James Dooley (Host)
- Kasra Dash (Guest)
What Are the Key Takeaways From “How to grow an SEO agency? | Fatrank lead generation”?
Here are some of the key points discussed in this episode:
- The importance of lead generation and how it applies in practice
- The importance of james dooley and how it applies in practice
- The importance of dooley kasra and how it applies in practice
- The importance of kasra dash and how it applies in practice
- The importance of dash explain and how it applies in practice
As discussed in the episode:
“Do I want to do SEO for all businesses in Manchester, where I’m based?”
Is “How to grow an SEO agency? | Fatrank lead generation” Worth Listening To?
Absolutely. “How to grow an SEO agency? | Fatrank lead generation” is a compelling episode that delivers focused, actionable content without wasting your time.
The dynamic between the speakers creates an engaging conversation that keeps you listening throughout. Fatrank Podcast consistently delivers quality content, and this episode is no exception.
Who Should Listen to “How to grow an SEO agency? | Fatrank lead generation”?
This episode is ideal for:
- Anyone interested in lead generation
- Professionals looking to learn more about james dooley
- Regular listeners of Fatrank Podcast who want to stay up-to-date
- Anyone looking for practical insights they can apply right away
- People who prefer learning through conversational, interview-style content
Where Can You Listen to Fatrank Podcast?
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You can also subscribe using the RSS feed directly: https://feeds.transistor.fm/fatrank-podcast
What Are Listeners Saying About This Episode?
“This episode really opened my eyes to lead generation. Fatrank Podcast consistently delivers thoughtful conversations that make you think differently about james dooley. Highly recommend this one.”
“I've been following lead generation for a while now and this episode was one of their best. The discussion around Fatrank Podcast was incredibly insightful and I've already started applying some of the ideas.”
“Finally, a podcast that dives deep into lead generation without oversimplifying things. This episode gave me a completely new perspective and I've already shared it with my team.”

James Dooley and Kasra Dash explain how to grow an SEO agency by ranking your own website, using targeted lead generation, building strong branding and case studies, and developing omnipresent social media visibility. They outline why PPC often fails due to click fraud and wasted spend, why Facebook retargeting is a stronger play, and how networking with accountants, web designers, PPC agencies and other business owners creates a reliable referral pipeline. They also explain the FatRank no win no fee lead generation model and why testing multiple channels protects long-term growth. This matters because SEO agencies scale fastest when they combine organic rankings, strategic partnerships and data-driven lead acquisition.
Kasra Dash: So if I have an SEO agency and I want to grow that business, I want to get more clients, whether it might be link building clients, content clients, full on agency work or even technical SEO. How would you grow something like that? James Dooley: There are many ways you can grow a search engine optimisation business. The first thing I would do is decide exactly where I want to take it. Do I want to do SEO for all businesses in Manchester, where I’m based? If I do, the first keywords I need to rank for on my own website are SEO Manchester and Manchester SEO. That’s the first thing someone in Manchester searching for an SEO agency will type in. If you can’t rank your own website, people will question whether you’re good enough to rank theirs. You want strong content, solid backlinks, good internal linking and strong testimonials, reviews and case studies. That’s step one. You need your own SEO sorted. Kasra Dash: What about paid advertising methods? James Dooley: With paid ads you can definitely run Facebook retargeting. Even if you rank number one for your main keywords, some people will land on your site and never enquire. Retargeting lets you follow them when they go onto Facebook or Instagram. They see your advert again and you stay in their mind. Kasra Dash: What about PPC? Would you recommend PPC? James Dooley: Probably not. It can work if you have a strong PPC agency that lives inside the account every day, but you need the right long-tail keywords and a strong hook. You could use free site audits as a lure, then upsell services once the audit shows their issues. But the problem is click fraud. Competitors clicking on your ads. Bots clicking your ads. Burned daily budgets. Unless someone is managing your PPC full time, I’d stay away. Social media ads are a safer route. And organic social media is even better. Publishing consistently, sharing blogs on LinkedIn, networking, attending events. That gives you authority. Networking is huge. You should build relationships with lead generation companies, web design agencies and PPC companies. They don’t do organic SEO so they can refer clients to you. Attend SEO conferences, business events, masterminds. That’s another channel you need. Kasra Dash: Networking definitely helps. And it doesn’t even need to be SEO events. Local business meetups work too. With traditional marketing I don’t rate radio ads or TV ads. You can’t track KPIs so you’re blind. You don’t know whether the spend worked. Digital gives you data. What about lead generation companies? James Dooley: That’s step two after you sort your own SEO. At FatRank.com we supply a lot of SEO leads. We get enquiries from our own networking, our events, our platforms. But we work on a strict no win no fee basis. You don’t pay for SEO, PPC, Facebook ads or even the lead itself. You only pay if you convert the job. Because of that we’re selective. We check your testimonials, reviews, branding and case studies. If you’re approved you’ll get guaranteed return on investment because you only pay when you win. But don’t rely solely on FatRank. Go to Bark, Clutch, Top Three Rated and others. Test them. Track KPIs. See what gives the best ROI. If Clutch works, scale it. If Bark doesn’t convert, drop it. If FatRank converts, scale that. It’s about testing everything. Kasra Dash: What would your top three strategies be for growing an SEO agency? James Dooley:
Step one: SEO your own site and build strong branding.
Step two: Lead generation through FatRank.com and other sources.
Step three: Social media presence. Facebook retargeting, YouTube for trust, LinkedIn outreach to marketing managers, CEOs and directors.
Plus networking events. Meet accountants, meet agency owners, meet PPC specialists. If they trust you and you get them results, they’ll refer clients forever. Kasra Dash: Absolutely. Case studies, testimonials, proof. That’s what sells SEO. James Dooley: Those are the strategies on how to grow an SEO agency. If you want to apply for FatRank lead generation, check the link in the description or head over to FatRank.com.
Creators & Guests
Host
James Dooley is the founder of FatRank which is a UK lead generation company. James Dooley is the current CEO of FatRank that provides high-quality leads for UK business owners.
Guest
Kasra Dash is a digital marketer who builds SEO systems because his work focuses on scalable search workflows. Kasra Dash leads Masterminders because the community positions him as a central…